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Discovering Social Media Experts by Integrating Social Networks

Zhang, Z., Zhao, B., Qian, W. and Zhou, A.

    Social media are media contributed by common users and distributed in social networks. There may exist thousands of answers to a single question provided by different users. However, it is difficult to evaluate the authority of a user to a specific question. We introduce a new method for identifying experts in social media. Both the structure of the social network and content of the media are used in a unified graph model for evaluation of users. Extensive experiments show that our approach can determine authority experts on specific domains.
Cite as: Zhang, Z., Zhao, B., Qian, W. and Zhou, A. (2012). Discovering Social Media Experts by Integrating Social Networks. In Proc. Australasian Database Conference (ADC 2012) Melbourne, Australia. CRPIT, 124. Zhang, R. and Zhang, Y. Eds., ACS. 99-108
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